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Communication Skills

Dr. Shikha Bhargava and Dr. Shaifali Tripathi
ISBN-9789382249122
₹190.00
Tax excluded
Dr. Shikha Bhargava and Dr. Shaifali Tripathi
ISBN-9789382249122
Syllabus
(Subject Code CP: 104)
COMMUNICATION SKILLS
UNIT-I
Meaning, Nature, Needs, Types of Communication: Oral Written & Nonverbal, Upward, Downward & Lateral, Theories of Communication, Process of Communication, Barriers to Effective Communication.
UNIT-II
Writing Strategies: Letter writing, types of business letter, Do’s and Don’ts of business letter, Business Memos, resume writing, Essentials of resume writing, Importance of resume and covering letter.
UNIT-III
Communication for Employment: Strategies to Develop Effective Communication Skills, Speeches, Public Speaking, Interviews, Group Discussion, Conference, Effective Listening, and Grapevine Communication.
UNIT-IV
Types of Non Verbal Communication: Meaning and Importance Kinesics, Proxemics, Chronemies, Paralanguage and Artefacts, Business etiquettes: Dressing & Grooming, Business Meals, Table Manners.
UNIT-V
Report Writing: Types and Structure of Reports, Drafting of Reports, Introduction to Electronic Communication, Designing and Delivering Business Presentations.
BUB/2019/MBA/1/04
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