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Foundations of International Business
Dr. Geeta Siromani & Prof. Tapender Sharma
₹120.00
Tax excluded
BBA, Maharishi Dayanand University, Sixth Semester
SyllabusUnit-ITypes of International Business; Basic Structure of International Business Environment; Risk in International Business; Motives for International Business; Barriers to International Business; Global Trading and Financial System – An Overview. Unit-IIForeign Market Entry Modes; Factors of Country Evaluation and Selection; Decisions Concerning Foreign Direct and Portfolio Investment; Control Methods in International Business. Unit-IIIBasic Foreign Manufacturing and Sourcing Decisions; Product and Branding Decisions for Foreign Markets; Approaches to International Pricing; Foreign Channel and Logistical Decisions. Unit-IVAccounting Differences across Countries; Cross-Cultural Challenges in International Business; International Staffing and Compensation Decisions; Basic Techniques of Risk Management in International Business.
SyllabusUnit-ITypes of International Business; Basic Structure of International Business Environment; Risk in International Business; Motives for International Business; Barriers to International Business; Global Trading and Financial System – An Overview. Unit-IIForeign Market Entry Modes; Factors of Country Evaluation and Selection; Decisions Concerning Foreign Direct and Portfolio Investment; Control Methods in International Business. Unit-IIIBasic Foreign Manufacturing and Sourcing Decisions; Product and Branding Decisions for Foreign Markets; Approaches to International Pricing; Foreign Channel and Logistical Decisions. Unit-IVAccounting Differences across Countries; Cross-Cultural Challenges in International Business; International Staffing and Compensation Decisions; Basic Techniques of Risk Management in International Business.
MDU/BBA/6/03
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