Categories
- Pharmacy
-
Nursing
-
MBA
-
BBA
- U.P. State University
- Veer Bahadur Singh Purvanchal University, Jaunpur
- Chaudhary Charan Singh University, Meerut
- Dr. Bhimrao Ambedkar University, Agra
- Chhatrapati Shahu Ji Maharaj University, Kanpur
- Mahatma Jyotiba Phule Rohilkhand University, Bareilly
- Mahatma Gandhi Kashi Vidyapith, Varanasi
- Dr. Ram Manohar Lohia Avadh University, Ayodhya
- Deen Dayal Upadhyaya Gorakhpur University
- Prof. Rajendra Singh (Rajju Bhaiya) University, Prayagraj
-
BCA
- UP State Universities
- University of Pune
- I.K.Gujral Punjab Technical University (PTU)
- University of Rajasthan
- Rashtrasant Tukadoji Maharaj Nagpur University
- Uttar Pradesh NEP2020
- University of Rajasthan ,Jaipur (According to NEP-2020)
- BCCA (B. Com - Computer Science)
- Haryana
- West Bengal
- BBA (CA)
- PUNE BCA (Sci,Commerce)/B.Com (CA)
- Dr. A. P. J. Abdul Kalam Technical University, Lucknow ( AKTU )
- MCA
-
B Ed
- Lucknow University B.Ed Books
- Chaudhary Charan Singh University/Maa Shakambhari University, Saharanpur
- Dr Bhim Rao Ambedkar University, Agra
- Mahatma Gandhi Kashi Vidyapeeth, Varanasi
- Chhatrapati Shahu Ji Maharaj University
- Prof. Rajendra Singh (Rajju Bhaiya) University, Prayagraj (PRSU)
- Mahatma Jyotiba Phule Rohilkhand University(Mjpru), Bareilly
- Dr. Ram Manohar Lohia Avadh University, Ayodhya
- Bundelkhand University, Jhansi
- B.A,B.ed
- B.Sc, B.ed
- Deen Dayal Upadhyaya Gorakhpur University
- Veer Bahadur Purvanchal University (VBPU)
- Maharaja Suhel Dev State University ,Azamgarh (MSDSU)
- Raja Mahendra Pratap Singh State University, Aligarh (RMPSSU)
- Barkatullah Vishwavidyalaya (Bhopal)
- Jiwaji University (Gwalior)
- Vikram University (Ujjain)
- Dr. Harisingh Gour University (Sagar)
- Devi Ahilya Vishwavidyalaya (Indore)
- Rani Durgavati Vishwavidyalaya (Jabalpur)
- Awadhesh Pratap Singh University (Rewa)
- Maharaja Chhatrasal Bundelkhand University (Chhatarpur)
- D. EL. ED
- TET
-
B Com
-
B Sc
- B.Sc. U.P. State Universities Common Syllabus NEP
- Veer Bahadur Singh Purvanchal University, Jaunpur
- University of Lucknow
- Chaudhary Charan Singh University, Meerut
- Madhya Pradesh
- Chhatrapati Shahu Ji Maharaj University, Kanpur
- Dr. Bhimrao Ambedkar University, Agra
- Mahatma Gandhi Kashi Vidyapith, Varanasi
- DEEN DAYAL UPADHYAYA GORAKHPUR UNIVERSITY
- Prof. Rajendra Singh (Rajju Bhaiya) University, Prayagraj
- Dr. Ram Manohar Lohia Avadh University, Ayodhya
- Mahatma Jyotiba Phule Rohilkhand University, Bareilly
- Uttarakhand State Universities
- B.Sc. Bihar Universities Common Syllabus NEP
- University of Rajasthan (Jaipur)
- Haryana
-
Bachelor of Arts [B.A.]
- B.A. Of U.P. State Universities Common Syllabus NEP
- Veer Bahadur Singh Purvanchal University, Jaunpur
- University of Lucknow
- Chaudhary Charan Singh University, Meerut
- Chhatrapati Shahu Ji Maharaj University, Kanpur
- Dr. Bhimrao Ambedkar University, Agra
- Mahatma Gandhi Kashi Vidyapith, Varanasi
- Deen Dayal Upadhyaya Gorakhpur University
- Prof. Rajendra Singh (Rajju Bhaiya) University, Prayagraj
- Dr. Ram Manohar Lohia Avadh University, Ayodhya
- Mahatma Jyotiba Phule Rohilkhand University, Bareilly
- Madhya Pradesh
- Uttarakhand
- Bihar
- University of Rajasthan (Jaipur Syllabus as Per NEP2020)
- Haryana NEP-2020
- B Tech
- LLB
- SWA Education
CORPORATE COMMUNICATION BNU MBA First Sem
AUTHORS : Dr. Saroj Kumar , Mr. Vikrant Verma
ISBN : 978-93-6180-534-9
₹180.00
Tax excluded
AUTHORS : Dr. Saroj Kumar , Mr. Vikrant Verma
ISBN : 978-93-6180-534-9
Syllabus
Course Code: MBA1.7
Corporate Communication
Module 01: Business Communication in the Digital Age 08 Hours
Overview of Communication - Communicating in the Digital - Age Workplace - Overcoming barriers to Effective Communication – Listening - Building Listening skills - Non-verbal communication - Understanding cultural dimensions of communication - Intercultural communication - social media and communication technology
Activity: Perfecting the Art of the Elevator Pitch/ Use the Web to research the meanings of selected ten gestures that have different meanings in different countries/ Remembering a Time When Someone Didn’t Listen to You
Module 02: Workplace Communication and Digital Media 08 Hours
Oral and Written Communication- Digital-Age E-Mail Messages and Memos - Workplace Messaging and Texting - Making Podcasts – Blogging for Business - Social Networking - Positive Message - Negative Messages- Persuasive Messages - Neutral Messages-Interpersonal Communication-Public Speaking
Activity: Analyze the message and enlist at least five features
Module 03: Business Reports 08 Hours
Reporting in the Digital Age - Understanding Report Components- Informal Reports - Purpose and Gathering Data - Informational Reports- Analytical Reports - Formal Business Reports - Business Proposals - Citing Formats and Sources in Business Reports - Incorporating Meaningful Visual Aids and Graphics
Activity: Creating a Business Report on a relevant topic
Module 04: Professionalism, Teamwork, Meetings, and Speaking Skills 08 Hours
Business Etiquette at the Office and Online - Ethics, Teamwork, and Meetings- Telephone and Voice Mail Etiquette- Business Presentations- Organizing Content for Impact and Audience Rapport - Contemporary Visual Aids - Engaging Multimedia Presentations - Polishing Your Delivery
Activity: Oral Presentation using Multimedia/ Observing and Outlining a TED Talk.
Module 05: Employment Communication 08 Hours
Job Search Platforms - Using AI to create ATS friendly Resumes- Networking - Customized Résumé and Covering Letters - Purpose and Types of Employment Interviews - Follow up communication – Communication and Negotiation - Preparing Additional Employment Documents
Activity: Preparing customized Resume and Covering Letter/ Mock Interviews
BNU2025/MBA/1/07
47 Items
New
7 other products in the same category:
Comments (0)
No customer reviews for the moment.
Your review appreciation cannot be sent
Report comment
Are you sure that you want to report this comment?
Report sent
Your report has been submitted and will be considered by a moderator.
Your report cannot be sent
Write your review
Review sent
Your comment has been submitted and will be available once approved by a moderator.
Your review cannot be sent
Customers who bought this product also bought:
INNVOVATION AND...
Price
₹180.00
AUTHORS : Prof Nagaraja L.K , Ms . Namrata Dubey
ISBN : 978-93-6180-029-0
Decision Science
Price
₹240.00
Buy Latest Decision Science Book for Mba 3rd Semester in English language specially designed for SPPU (Savitribai Phule Pune University,...
Strategic Management pune...
Price
₹270.00
Buy Latest Strategic Management Book for Mba 3rd Semester in English language specially designed for SPPU ( Savitribai Phule Pune University...
MARKETING MANAGEMENT BNU...
Price
₹200.00
AUTHORS : Dr. Ashok A.R Gowda , Dr. Deepa V , Dr. Bharati .k
ISBN : 978-93-6180-739-8
Management & Organisational...
Price
₹210.00
AUTHORS: Dr. Basavaraj S. Kudachimath , Anita B S
ISBN : 978-93-6180-997-2
MANAGEMENT AND...
Price
₹200.00
AUTHORS : Dr. Jerry John , Sneha Ravindra Kanade
ISBN : 978-93-6180-714-5
Operations Management
Price
₹210.00
Buy Latest Operations Management Book for Mba 2nd Semester in English language specially designed for BU ( Bharathiar University,Tamil Nadu) By...
Enterprise Performance...
Price
₹250.00
Buy Latest Enterprise Performance Management Book for Mba 4th Semester in English language specially designed for SPPU ( Savitribai Phule Pune...






