Business Communications-I

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BBA, Kurukshetra University, Second Semester
Syllabus
 
BBA-113: BUSINESS COMMUNICATION-I
 
Max. Marks: 100                                                                 External Assessment: 80
Internal Assessment: 20
 
Note: There will be Eight Questions in all. A candidate is required to attempt Five Questions including Question No. 1 which is compulsory. Question No. 1 will comprise of Three parts. All Questions shall carry equal marks.
 
 
Business Communication – Its Meaning and Importance. Barriers to Effective Communication, Basic Model and Communication. Essentials of Effective Business Communication.
 
Basic Parts of Speech – Noun, Pronoun, Verb, Adjective, Adverb, Preposition, Article and Conjunction. Active and Passive Voice, Paragraph Writing, Précis, Translation (from Vernacular to English and English to Vernacular).
 
Correct Word Usage – Homonyms, Antonyms and Synonyms.
 
Writing Applications – for Business (e.g., Applying for a Loan, Salary Advance, Refund, etc.); Job Application, Leave Application.
 
Importance of Non-verbal Communication – Positive Gestures, Symbols and Signs, Physical Appearance and the Art of Self-Presentation and Conduct.
KUK/BBA/2/06
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