Business Communication Book

₹190.00

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ISBN- 978-93-82249-82-5

AUTHORS- Mrs. Veera Karoli, Mr. Vikrant Verma

Content & Syllabus Highlights

Based on the NEP-2020 syllabus for Business Communication, this book covers essential topics including:

Unit

 Topics Covered

Unit I

                    Introduction to communication: nature, process, objectives, media/channels, and communication barriers

Unit II

                    Written communication: formal letters, reports, circulars, memos, notifications, and press releases.
Unit III

                   Oral communication: interviewing techniques, group discussions, presentations, effective listening

Unit IV

                    Digital communication: emails, virtual meetings, social media etiquette, internet communication norms
LU/2024/BBA/1/04
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