International Business

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Dr. Saroj Kumar, Tripti Singh Chowdhury

978-93-88809-48-1

Syllabus18 MBA 206

INTERNATIONAL BUSINESS

Course Objective:

To gain adequate knowledge about the different aspects of the international business environment and global investment arena.

Module-I

International Business Environment

International Business – Definition – Features, Internationalizing Business - Advantages – Limitations, Difference between Domestic and International Business, Factors Causing Globalization of Business – International Business Environment – Country Attractiveness – Political, Economic and Cultural Environment – Protection Vs Liberalization of Global Business Environment. Promotion of Global Business – Different Forms of International Business – Advantages and Disadvantages. Ethical Issues in International Business – Ethical Decision-Making, Role of GATT / WTO – Multilateral Trade Negotiation and Agreements – VIII & IX, Round Discussions and Agreements. Prospects and Challenges of International Trade.

Module-II

International Trade And Investment

Challenges for Global Business – Global Trade and Investment – Theories of International Trade (Classical and Modern Theory). Theory of International Investment (FDI & FII) – Need for Global Competitiveness – Regional Trade Block – Types – Advantages and Disadvantages. Strategic Compulsions-Standardization Vs Differentiation – Strategic Options – Global Portfolio Management- Global Entry Strategy – Instruments of Trade Policy: Concept, Tariffs, Import Quotas, Types of Quotas, Export Subsidies, Voluntary Export Restraints, Administrative Policies.

Module III

International Strategic Management

Organizational Structures – Controlling of International Business – Approaches to Control – Performance of Global Business- Performance Evaluation System. Global Production –Location –Scale of Operations- Cost of Production – Make or Buy Decisions – Global Supply Chain Issues – Quality Considerations- Globalization of Markets, Marketing Strategy – Challenges in Product Development , Pricing, Production and Channel Management- Investment Decisions – Economic- Political Risk – Sources of Fund- Exchange –Rate Risk and Management – Strategic Orientation – Selection of Expatriate Managers- Training and Development – Compensation.

NB: FACULTY CONCERNED SHALL ARRANGE TO MAKE CASE STUDIES FROM EACH MODULE.

BPUT2020/MBA/2/06
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