ISBN- 978-93-5480-164-8
AUTHORS- Dr. Sunil Agrawal, Dr. Satendra Thakur
Syllabus
Subject: Business Management
Course Code: M1-BBAA1T (Group-I)
Course Title: BBA
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Unit
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Topics
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No. of Lectures
|
|
1 |
Management in Indian Culture and Tradition, Definition and Meaning of Management, Functions and Responsibilities of Management, Role of Manager, Principles of Management. School and Thoughts of Management. |
18 |
|
2 |
Planning: Process, Types and Significance, Planning vs. Forecasting Objective, Strategies and Policies, MBO. Decision Making: Process and Significance, Planning for Start-ups’. |
18 |
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3 |
Organisation: Nature and Purpose of Organisation. Importance and Process of Organisation. Departmentalisation, Organisational Structures: Types and Relevance, Line and Staff Relationship. |
18 |
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4 |
Authority-Delegation, Decentralisation–Difference Between Authority and Power-Responsibility, Recruitment-Sources, Selection, Training, Direction-Nature and Purpose. |
18 |
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5 |
Leadership: Meaning, Importance, Types of Leadership, Leadership Styles, Motivation: Types and Significance, Maslow’s Need Hierarchy, Theory X and Y of Motivation. An Overview of Strategic Management, SWOT Analysis, Strategic Analysis, Alternative-Choice and Evaluation. Future Management-Challenges and Skills |
18 |
Specific References
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ISBN- 978-93-5480-164-8
AUTHORS- Dr. Sunil Agrawal, Dr. Satendra Thakur
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