BUSINESS ENVIRONMENT

Unit

Topics

Contact Hours

I

Business Environment: Concept, Nature and Significance; Economic, Social, Political Forces Affecting Business Operations & Growth. Digital Disruptions and Transformations of Businesses: Micro Risk Analysis.

15

II

Types of Business Environment, Environmental Scanning, Risk in Business Environment: Country Risk and Political Risk; SWOT Analysis and Political Risk Management; Economic Systems: Capitalism, Socialism & Mixed Economy.

15

III

Economic Planning in India: Objectives, Strategy and Problems; Impact of Economic Planning in India; Economic Roles of Government: Regulatory Role, Promotional Role, Entrepreneurial Role, Planning Role, Economic Role in Indian Context; The Constitutional Environment and State Intervention in Business.

15

IV

Social Responsibility of Business: Concept, Rationale, Dimensions and Its Disclosure by Indian Business; Professionalisation and Business Ethics. Competitive Environment of Business with Reference to Competition Commission of India (CCI) and Competition Act.

15