Entrepreneurial Development

₹150.00

Tax excluded

Quantity
Dr. P. Malarvizhi and Dr. B. Ponnarasi

ISBN-9789386488244
BBA University of Madras, Fifth Semester
Syllabus
ENTREPRENEURIAL DEVELOPMENT
 
Unit-I
Concept of Entrepreneurship: Entrepreneurship – Meaning – Types – Qualities of an Entrepreneur – Classification of Entrepreneurs – Factors Influencing Entrepreneurship – Functions of Entrepreneurs.
 
Unit-II
Entrepreneurial Development Agencies – Commercial Banks –DistrictIndustriesCenter – National Small Industries Corporation – Small Industries Development Organisation – Small Industries Service Institute. AllIndia Financial Institutions – IDBI – IFCI – ICICI – IRDBI.
 
Unit-III
Project Management – Business Idea Generation Techniques – Identification of Business Opportunities – Feasibility Study – Marketing, Finance, Technology and Legal Formalities – Preparation of Project Report – Tools of Appraisal.
 
Unit-IV
Entrepreneurial Development Programs (EDP) – Role, Relevance and Achievements – Role of Government in Organising EDPs – Critical Evaluation.
 
Unit-V
Economic Development and Entrepreneurial Growth – Role of Entrepreneur in Economic Growth – Strategic Approaches in the Changing Economic Scenario for Small Scale Entrepreneurs – Networking, Niche Play, Geographic Concentration, Franchising/Dealership – Development of Women Entrepreneurship.
 
MU2017/BBA/5/02
27 Items
New product

4 other products in the same category: