Business Organisation And Communication

Unit

Topics

No. of Lectures

1

INTRODUCTION:

Indian Traditional Businesses and their Organisational Structures. Concepts of Business, Trade, Industry and Commerce – Classification – Relationship between Trade. Industry and Commerce – Business – Organisation- Concept, Characteristics, Importance and Objectives. Functions of Business and Social Responsibility of a Business – Steps to Start an Enterprise.

15

2

FORMS OF BUSINESS ORGANISATION: Business Organisation – Classification – Factors Influencing the Choice of Suitable From of Organisation – Sole Proprietorship and Partnership - Meaning, Definition – Characteristics – Advantages. Co-Operative Organisation - Meaning Functions and Limitations of Co-Operatives Societies.

15

3

ORGANISATION OF COMPANIES: Concepts, Meaning, Formation, Characteristics and Significance of Private Company and Pubic Company. Multinational Companies (MNC’S) and the Challenges of their Organisation in India.

15

4

COMMUNICATION: Definition, Nature, Importance, Objectives of Communication. Communication Theories and Process- Information Theory, Interaction Theory, Transaction Theories, Elements of Communication Process. Barriers to Communication: Linguistic Barriers, Psychological Barriers, Interpersonal Barriers, Cultural Barriers, Physical Barriers, Organisational Barriers.

15

5

Written Communication: Writing Techniques and Guidelines. Letter Writing – Basic Principles, Purpose, Types of Business Letters, Report Writing, Types of Reports, Drafting of Report. Oral Communication: Speeches for Different Occasions, Guidelines for Effective Listening, Job Interviews, Type of Information.

15

6

Modern forms of Communication E-mail, Video Conferencing, International Communication for Global Business. Information Technology: Form of Technology, Uses in Modern Communication system. Role of Social Media in Modern Business.

15