Business Environment and Ethical Behavior-I

Lectures

Unit 1

Introduction to Business Environment

Meaning, Nature, and Significance of Business Environment; Components of Business Environment: Internal and External; Micro and Macro Environment of Business; Environmental Scanning: Tools and Techniques; Impact of Business Environment on Strategic Planning and Decision-Making

15

Unit 2

Economic and Political Environment

Economic Systems: Capitalist, Socialist, and Mixed Economy; Economic Policies: Industrial Policy, Fiscal Policy, Monetary Policy, EXIM Policy; Liberalization, Privatization, Globalization (LPG) – Concepts and Impact; Political Institutions and Business Environment; Government Role in Business: Regulatory and Promotional

15

Unit 3

Socio-Cultural, Technological, Legal and Global Environment

Socio-Cultural Environment: Demographics, Lifestyle, Social Trends; Technological Environment: Innovation, Automation, Impact on Business; Legal Environment: Key Business Laws (Overview of Companies Act, Labour Laws, Competition Law); Global Environment: WTO, IMF, World Bank, Trade Blocs; Business Responses to Global Challenges

15