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- B Tech
Business Communication-II
Renu Arora & Veera Karoli
₹145.00
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BBA, Kurukshetra University, Third SemesterSyllabus BBA-206: BUSINESS COMMUNICATION Max. Marks: 100 External Assessment: 80Internal Assessment: 20 Note: There will be eight questions in all. A candidate is required to attempt five questions including the question no. 1 which is compulsory. Question no. 1 will comprise of six short answer questions. All questions shall carry equal marks. Importance and Nature of Business Communication; Effective Communication Skills; Process of Communication; Oral and Non-Verbal Communication; Barriers and Gateways in Communication; Do’s and Don’t of business writing; commercial letters; Writing business and academic reports; presentations of reports; public speaking, listening and Negotiation; conducting and attending interview and meetings. Mechanics of Writing: Punctuation, Abbreviation, Numbers, References; Effective Listening; Face to Face Conversation, Telephonic conversation, Interviews. Organization Communication: components of organization communication, Internal and external communication in organization, Importance of communication management, and communication structure in an organization.
KUK/BBA/3/01
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