Business Economics

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Dr. Bhupendra Kumar and Naresh Agarwal
ISBN-9789351636885
University of Rajasthan, Part I, BBA
Syllabus
(PAPER-IV) BUSINESS ECONOMICS
 
Maximum Marks: 100                                                                       Duration: 3 Hrs.
 
Minimum Pass Marks: 36
 
 
UNIT-I
Meaning and Scope of Economics: Micro vs. Macro Economics, Methodology of Economics.
Utility Analysis: Law of Diminishing Marginal Utility, Equimarginal Utility, Consumer’s Surplus.
 
UNIT-II
Indifference Curve Analysis Law of Demand. Demand Forecasting.
Laws of Returns: Production Function in Short-Run and Long-Run.
 
UNIT-III
Market, Cost and Revenue Analysis: Pricing under Perfect Competition Monopoly, Monopolistic Competition, Oligopoly.
 
UNIT-IV
Theory of Factor Pricing: Marginal Productivity Theory of Distribution. Rent, Wages, Interest, Profit.
 
UNIT-V
National Income Analysis: Various Concept, Measurement and Economic Welfare.
Keynes and Classicism: Brief Study of Keynesian Theory of Employment, Business Cycles.
Growth vs. Development: Theories of Economic Growth.
UOR/BBA/1/02
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