Perspectives of Management | MBA 1st Sem | Andhra University

Perspectives of Management Book for MBA  1st Semester Andhra University
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Buy Latest Perspectives of Management Book for Mba 1st Semester in English language specially designed for AU ( Andhra University , Andhra Pradesh) By Thakur publication.

AUTHOR- Mrs. Tripti Singh Chowdhury

MBA, First Semester,  Andhra University
Syllabus
 
 

CP 101: PERSPECTIVES OF MANAGEMENT

 
 
Unit-I: Management in the new era – Managing for Competitive Advantage – Evolution of Management Thought-concept-functions and Principles of Management-Ethics and Corporate social Responsibility.
 
Unit-II: Planning – Nature, purpose and Importance of Planning – Types of Plans – Steps in Planning – Planning Premises and Forecasting-Decision Making.  
 
Unit-III: Building a dynamic organization – Fundamentals of Organizing – Formal and informal Organization – types of Organization Structure –Line and Staff Relations – Departmentation Delegation –Decentralization – Span of Control.
 
Unit-IV: Directing leadership approaches contemporary perspectives Leadership Developing leadership skills-Motivating for performance Herzberg’s and Maslow’s theories of motivation.  
 
Unit-V: Control – Definition and Process and Techniques of Control – total Quality Management - Six Sigma.
 
(Case Study compulsory in all Units) 
AU2023/MBA/1/01
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